Role Of Future Marketing-It’s Trends And Challenges

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Dr. Amit Verma , Dr Ramesh Kumar , Ritu Rani

Abstract

Marketing is an ever-changing field, with new trends emerging all the time. Businesses that ignore great marketing trends in favour of outdated marketing strategies remain stationary, allowing their competitors to dominate them. If this situation persists, the corresponding business is more likely to stop progressing and, in the worst-case circumstance, come to a halt. Businesses that keep track of changing market trends and adjust their marketing strategy accordingly, on the other hand, might attract more clients and achieve exponential growth in the long run.

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