The Integration Between Green Target Cost And Value Engineering To Achieve Competitive Advantage

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Asst. Prof. Rasha Jasim Ahmed Ebraheem Alobaidy

Abstract

This research aims to verify the contribution the integration between green target cost and value engineering contributes to achieve a competitive advantage. it uses qualitative approach through reviewing relevant studies and literature. The results of the study indicate that the integration between green target cost and value engineering contributes to providing green products that meet environmental specifications at an appropriate cost, thus achieving a competitive advantage. It recommends the use of value engineering to support the green target cost methodology to achieve competitive advantage.

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