The Development of Tai Lue Community in North of Thailand with Cultural Innovation for quality of life and Cultural Tourism Supports.

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Preeyachanok Ketsuwan, Jantanee Bejrananda, Panitan pramoon

Abstract

Research studies on The Development of Tai Lue Community in North of Thailand with Cultural Innovation for the quality of life and Cultural Tourism Supports. Project objectives to studies cultural innovation to develop into a community development plan for Local, Improve the quality of life of the Tai Lue ethnic group who migrated to live in northern Thailand. Using the method of collecting data through interview of Cultural entrepreneurs from 4 villages in the area of Chiang Kham District, Phayao Province, Thailand. Analyze statistical data on community income, with the goal of obtaining guidelines for improving the quality of life of cultural entrepreneurs in the community and opportunities for the development of cultural entrepreneurs to community innovators. The results showed that Cultural entrepreneurs are divided into 3 groups 1) cultural performing groups, 2) cultural product group, 3) the group of museums and community learning centers. They receive income from cultural tourism and need the development of management processes and convey cultural value. For the accessibility of tourists that change with the times and to create a memorable. Leading to additional income for the community a management process development plan is prepared and convey Tai Lue cultural value. To present to the local government to drive and promote activities, budgets and infrastructure in the future.  

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