The Effectiveness of Service Innovation on Service Innovation Performance in Abu Dhabi International Airport in UAE

Abstract

As the worldwide marketplace becomes more competitive, airports must build a competitive position by providing innovative performing services. The fast expansion of service providers across different aspects of UAE tourism and tourist industry has hampered the commitment of general practices managements in managing service innovation beside limiting the innovation performance process. This study, which focuses on the UAE airports sector, aims to examine the Effectiveness of Service Innovation on Service Innovation Performance in Abu Dhabi International Airport in UAE.The study employed a descriptive survey design. Information will gather utilizing survey of 300 workers on the Abu Dhabi worldwide air terminal. Smart PLS software was used for conducting the analysis. Main findings of the paper found that there is a strong positive relationship between the factors of all Independent variable (New Service Process (NSO), New Service Product (NSP), New Service Business model (SBM)) and Moderated Variable Business Environment. This study expects to look at the degree of effectiveness service innovation (ESI) in one of the exceptionally significant assistance divisions (Abu Dhabi universal air terminal), exactly break down the effect of service innovation on performance of Abu Dhabi global air terminal, it also recommends valuable bits of knowledge and suggestions that may be help to improve performance of service enterprises in creating nations. This study’s policy implication is that its application is projected to greatly enhance the service innovation performance due to the business environment adopted. Service innovation will remain dominant and affect the global economy, diplomacy and other social practices in the coming years.