Podcasting Via Youtube: From Building Self And Social Awareness To Developing Public Taste A Field Study On A Sample Of Algerian Youth Following Audio-Visual Blogging

Abstract

This study aimed to monitor and investigate the nature of podcast programs' contributions and their positive effects at two closely related levels: self-awareness and sociological awareness among the youth. It attempted to touch upon the most important indicators that manifest after receiving this type of content published on the YouTube platform, striving to elevate the cognitive and behavioral levels, and ultimately leading to the development of public taste through a series of changes that reflect progress and awareness. This study, conducted through a survey on a sample of 170 Algerian youths who follow podcast programs, concluded that these programs are one of the most direct sources in building the socio-psychological awareness of the youth.