POLITICS AS AN ELEMENT OF PUBLIC ADMINISTRATION IN THE FIELD OF DRUG SUPPLY IN UKRAINE

Abstract

The formulation of the research task and related issues is due to the relevance of one of the most important problems of pharmacy management, namely, the problem of forming an effective, real and effective policy of drug supply to the population of Ukraine. As the current practice of implementing this policy shows, at present, there are significant difficulties in the country in the field of accessibility of medicines for the population, first of all, we are talking about affordability. The article presents arguments in favor of the fact that, despite the existence of industry legislation, numerous programs and concepts that are regularly updated, the policy of providing the population with medicines in Ukraine does not solve the tasks of providing the population of Ukraine with high-quality, effective and safe medicines and their rational use. At the same time, as the real situation with the provision of medicines to the population shows, the program-target method used in Ukraine does not make it possible to effectively implement the policy of pharmaceutical assistance, and therefore this approach requires revision. In this regard, the science and practice of public administration are faced with the task of revising the methodological foundations for the formation of a policy for providing the population with pharmaceutical assistance based on a marketing approach that creates conditions for the transition to a "real" policy of pharmaceutical assistance, to solve the problems of providing medicines to the population in the conditions of the COVID-19 pandemic.