Customer’s Perception Of Restaurant Food Quality Amid Pandemic

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NISHANTH M , Dr. SARAVANAN P V

Abstract

The study examined the influence of a consumer’s general perception of food quality on the retail food business. During the pandemic, many of them depended upon the retail restaurants that delivered food to their homes. They only concentrate on sales, but many retail restaurants concentrate less on quality because they get more orders from their customers. This study aims to show that customer perception of the overall quality of food delivered by retail restaurants is up to customer expectations. OLS linear combinations of food quality have been tested on various food quality perception variables among randomly chosen Chennai consumers.

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