Export Performance And Developmental Perspectives Of Small Scale Enterprises With Special Reference To Coir Industry In India

Abstract

Coir and Coir products is one of the desirable products to maintain our environment as clean and green. More than 80% of global coir consumption comes from India and Kerala witnessed for top producer of coir and coir products in India followed by Tamil Nadu. Coir is an agro based industry functioning mostly in rural areas and nurturing employment opportunities to both men and women. Coir board is the statutory body which works under the Ministry of MSME to regulate and develop coir industry. Coir products are started using from 19^th century and now more than fourteen commodities are producing from coir. There is a stiff competition between coir products and other natural products in the production and usage for various purposes. Hence the present study is attempted to analyze the growth and export performance of selected coir products namely coir pith, coir fiber, curled coir, coir rugs and coir other sorts. Quantity in Metric Ton and sales value in lakhs has been taken for analysis and interpretation. Secondary data has been collected from thirteen years annual reports of coir board and applied CAGR, Trend values, Growth and Growth percentages. This study concludes that among the selected coir products coir pith is highly attracted product and also highlighted the growth and performance of other selected coir products.